For those who’ve reached TBW by googling in “jensen in supernatural pilot”, you can rest assured that Supernatural will debut on The WB in September and is set to air Tuesdays at 9 p.m. ET/PT

From TheWB.com:

Gilmore Girls’ breakout star Jared Padalecki and Smallville’s Jensen Ackles are Sam and Dean Winchester; two young brothers bound by tragedy and blood to a dangerous, “other-worldly” mission. Crisscrossing the country in their ‘69 Chevy Impala, they carry on their missing father’s quest to seek out and silence the supernatural forces responsible for their mother’s murder twenty years ago.

So, what can you expect from the show? Well for one, the Pilot was directed by David Nutter, who also directed the pilot of Dark Angel. That alone deserves a cookie. And Supernatural’s executive producer, McG, recently told scifi.com that they’ll be “exploring the darker components of storytelling” by tapping into the same vein as Angel, The Ring, The Grudge and The Amityville Horror. Fan of the Japanese horror wave? McG says you’ll be seeing a lot of it on the show.

From scifi.com:

McG previously produced and directed the Charlie’s Angels films and is signed to do the same on the upcoming Hot Wheels movie. He added: “We hooked up with David Nutter [who directed the Supernatural pilot and will serve as an executive producer], and he’d obviously put together great things with The X-Files. Eric Kripke [The WB’s failed series Tarzan] wrote the show for us. And we’re just really, really excited to give people those scares week in and week out and to truly get you to a place where you cannot watch this show by yourself, or you ain’t going to sleep that night.”

McG added that he’s not concerned about the potential limitations of putting across scary, violent stories on television. “I think a lot of the scares exist in the mind, which really works for this format,” he said. “So we’re able to manipulate that experience and create those scares and not get into a situation with broadcast standards. We’re very influenced by the Japanese horror wave and creating a psychological terror, and that’s what you’re going to see a lot of on the show.”